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Scienti Snaps, v. 1, issue 4, Fall 1938

Page 15

                SCIENTI-SNAPS  Page 15

HOW TO PUBLISH
A FAN MAGAZINE

             A burlesque by

            "HOY PING PONG"

(Editorial note: Readers are invited to compare this article with a similar one published in IMAGINATIN: this summer.......)

[Hand drawn, colored picture to right]

   During the past few centuries a number of fan magazines have come to my attention.  As publisher of the very first fan magazine, PONG’S PHANTASY PARTICLES (a sixty page embossed book). I am qualified to outline a few of the major points of money making in the fan field.  Talking to you face first, I say:
   (1) EXPECT A VERY LARGE CIRCULATION.  Remember that one professional magazine alone has over 32,000 readers, and others come up to this, so your hecto must be made to do double duty to stand this terrific piece.  However, at a dime a copy, 32,000 readers will buy you a new hecto every week.  If you mimeographed it is more easy, but you can afford only one new machine a month.  Put your little publication on the news-stands,

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SCIENTI-SNAPS Page 15 HOW TO PUBLISH A FAN MAGAZINE A burlesque by "HOY PING PONG" (Editorial note: Readers are invited to compare this article with a similar one published in IMAGINATIN: this summer.......) [Hand drawn, colored picture to right] During the past few centuries a number of fan magazines have come to my attention. As publisher of the very first fan magazine, PONG’S PHANTASY PARTICLES (a sixty page embossed book). I am qualified to outline a few of the major points of money making in the fan field. Talking to you face first, I say: (1) EXPECT A VERY LARGE CIRCULATION. Remember that one professional magazine alone has over 32,000 readers, and others come up to this, so your hecto must be made to do double duty to stand this terrific piece. However, at a dime a copy, 32,000 readers will buy you a new hecto every week. If you mimeographed it is more easy, but you can afford only one new machine a month. Put your little publication on the news-stands,